Platform API Development

The digital era has seen the emergence of platforms that help buyers and sellers find each other. Across publishing, music, travel and accommodation, marketplace platforms enable customers to mix and match offerings from multiple providers in a seamless experience.

Open APIs enable firms to build an ecosystem of partners across finance, e-commerce, retail, government, supply chain and logistics. This extends the firm’s value proposition to their customers, offering a more seamless end-to-end customer journey.

Description

The course will explain how APIs enable the digital economy, and why they are an important building block for firm’s success. It will show how firms can extend their service offerings by leveraging their own and partner capabilities, craft new customer value propositions, simplify and create new revenue, business and operating models. Topics covered include:

• The Platform Economy and the rise of Digital Marketplaces
• What is an API?
• Defining API-enabled Partner Strategy and Value Proposition
• Use Cases in e-commerce, financial services, travel, distribution
• API Product Management
• Developing an API Capability Roadmap

Who Should Attend?

Executives  responsible for increasing revenue, managing products, extending distribution channels, or managing operations.

Technical professionals  who need to understand the business drivers for Open APIs, or to explain API concepts and proposals to business executives.

Startup founders and professionals who need to partner with both new and established enterprises.

Professionals who what to develop their careers and enter roles in digital product management.

Course Fees

Fees : 1600 SGD

Sign Up

Have Questions? We are happy to answer them
Call us on +65 91453436 or email us at [email protected]

The digital era has seen the emergence of platforms that help buyers and sellers find each other. Across publishing, music, travel and accommodation, marketplace platforms enable customers to mix and match offerings from multiple providers in a seamless experience.

Open APIs enable firms to build an ecosystem of partners across finance, e-commerce, retail, government, supply chain and logistics. This extends the firm’s value proposition to their customers, offering a more seamless end-to-end customer journey.

Description

The course will explain how APIs enable the digital economy, and why they are an important building block for firm’s success. It will show how firms can extend their service offerings by leveraging their own and partner capabilities, craft new customer value propositions, simplify and create new revenue, business and operating models. Topics covered include:

• The Platform Economy and the rise of Digital Marketplaces
• What is an API?
• Defining API-enabled Partner Strategy and Value Proposition
• Use Cases in e-commerce, financial services, travel, distribution
• API Product Management
• Developing an API Capability Roadmap

Who Should Attend?

Executives  responsible for increasing revenue, managing products, extending distribution channels, or managing operations.

Technical professionals  who need to understand the business drivers for Open APIs, or to explain API concepts and proposals to business executives.

Startup founders and professionals who need to partner with both new and established enterprises.

Professionals who what to develop their careers and enter roles in digital product management.

Course Fees

Fees : 1600 SGD

Sign Up

Have Questions? We are happy to answer them
Call us on +65 91453436 or email us at [email protected]

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